If you have a website for your small business, you need to make sure it’s helping to make you money – not losing you customers!
Why making a good first impression counts
If your business means your customers have to come to you, their first impression could be your ‘shop window’ whether that’s a retail shop, stall, garage or warehouse. If you’re doing business online – then it’s everywhere your business is seen.
Doing business in St Lucia
Kudos to small businesses in St Lucia, because it’s not easy being you. Especially now. We’ve met some really inspirational business people who face barriers that frankly shouldn’t exist. Waiting over two weeks to open a business bank account is ridiculous. Using the excuse of money laundering legislation is ridiculous. Checks on individuals take minutes, […]
Marketing to tourists
Not all tourists are the same. The most important differences are not, how much a prospective tourist might have in their pocket, it’s their motivation. Think First Marketing can help your Caribbean small business sell to tourists, talk to us today!
We need to talk about business, part one
At ThinkFirst we know that our clients appreciate honesty. Sometimes that means we don’t get any work and a prospective client goes somewhere else for help or decides to do something different. Occasionally we need to tell people that their ideas simply won’t work. One of the more difficult conversations is about how much to […]
Why the words you use really matter
Everything you say or do to potential and existing customers matters.
What is it? A name for what most people in marketeers would call more traditional marketing that ‘reaches out and interrupts people’. TV ads and the ‘cold call’ are a classic example. There you are watching your favourite drama or sports programme, when the phone rings and a guy tries to sell you insurance. And […]
4 reasons why you should keep your staff happy in a small business
You should think of everyone – friends and family – as ‘staff’, members of the team you’ve got supporting your business. Of course, no matter what the size of your business – treating people well and keeping them happy is the right thing to do, but It’s hard enough keeping your customers happy isn’t? There’s […]
Business in the Caribbean is making its mark in the region and beyond. We help small businesses compete and win new customers.